Being your Authentic Self

I’ve been doing this for a long time. And, in my nearly 30 years of experience, there were many people that modelled me. 

That’s okay if you’re new to the game. But, when it comes down to it, you need to be you.

Have you ever heard that you need to be like somebody else in order to be successful in your life?

You know, I’m a big advocate of modelling certain behaviors in order to learn something new. But, only to a certain extent. When you don’t know anything, modelling is not a bad strategy.

But at the end of the day, the secret to being able to make a lot of money in sales or in business is being your authentic self.

Now, I know that may sound trite to you. However, there’s one thing that I’ve found out after working with thousands of people all over the world.

There’s still a belief out there that, “I’m not good enough,” and “I have to be like somebody else in order to be successful.” This is true particularly when it comes to sales.

On the other side of the argument are the sales managers and business owners that believe that everybody on their team has to be just like them.

And you know, in my experience, that’s just not true.

Think about the famous basketball player Shaquille O’Neal. This guy was a seven-foot 300-pound center in the NBA. And, he was great at it!

But, imagine if all of a sudden he decided he wanted to be a horse jockey.

What’s going to happen?

The poor horse is going to die for one thing. And, he’ll never be competitive.

Being a jockey isn’t playing to his authentic self.

Is that any better or different than you trying to be somebody you’re not?

You need to play to your strengths.

Think about all those diagnostics and review programs that give you your strengths and weaknesses. Once you get the analysis, what does the coaching team normally say?

They tell you what you need to work on your weaknesses. But, I’m telling you right now that is a colossal waste of time.

Why in the world would you try to improve something you’re not designed to do?

The key in business is to play to your strengths based on what you’re good at. Don’t try to fix something that’s not fixable.

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